CoverUps by Alicia was established in 2001, inspired by Alicia’s many years as a flight attendant. During her travels, she saw firsthand the need for comfort and style, especially for women on the go. What began as a personal solution for staying cozy during flights quickly evolved into a full-fledged passion for creating versatile garments that women could use anywhere—whether traveling, relaxing at home, or attending events. Alicia sources the finest materials, drawing inspiration from her global travels to craft pieces that blend elegance with comfort.

Alicia’s faith, family, and creativity fuel her brand's mission. Based in Los Angeles, she is the proud mother of two sons and the grandmother of three wonderful grandchildren, all of whom inspire her daily. Her CoverUps are more than just garments—they’re designed with love and attention to detail, created to give women the confidence and comfort they deserve. Whether you're shopping for fashion, travel, or spiritual inspiration, Alicia’s CoverUps are made to support and empower women in every aspect of their lives.